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Cookie Policy

Last updated: 13 September 2026

Effective date: 13 September 2026

1. Introduction

This Cookie Policy explains how Artashes Stepanyan Individual Entrepreneur (trading as Hyranse) ("we", "us", "our") uses cookies and similar tracking technologies when you visit https://hyranse.com (the "Website"). It explains what cookies are, why we use them, the legal basis for processing, your rights, and how you can control them.

We are committed to protecting your privacy and handling your data in line with the General Data Protection Regulation (GDPR), the ePrivacy Directive (Directive 2002/58/EC, as amended), and other applicable data protection laws.

For broader information about how we process personal data, see our Privacy Policy.

Data Controller

Artashes Stepanyan Individual Entrepreneur (trading as Hyranse)

Country of establishment: Republic of Armenia

Email: support@hyranse.com

Website: https://hyranse.com

2. What is a cookie?

A cookie is a small text file stored on your device (computer, tablet, or mobile phone) when you visit a website. Cookies are widely used to make websites work efficiently, improve performance, and provide reporting information. They may be set by the website you are visiting ("first-party cookies") or by third parties such as analytics or advertising providers ("third-party cookies").

In addition to cookies, we may use similar technologies such as local storage for the same purposes described below.

3. What is the legal basis for using cookies?

We rely on the following legal bases under the GDPR (Article 6):

Cookie category Legal basis
Strictly necessary Legitimate interest / contract (Art. 6(1)(b), (f)) — no consent required
Analytics Consent (Art. 6(1)(a)) — obtained via our cookie banner
Marketing Consent (Art. 6(1)(a)) — obtained via our cookie banner

For non-essential cookies, we obtain your prior consent before any such cookie is placed on your device, in accordance with the ePrivacy Directive. You may withdraw or change your consent at any time with future effect, as described in Section 8.

4. The cookies we use

We group cookies into the three categories below. Third-party analytics and marketing cookies are loaded only if you consent through our cookie banner.

a) Strictly necessary cookies

These are essential for the Website to function and cannot be switched off in our cookie preferences. They are typically set in response to actions you take — such as remembering your consent choice or load balancing.

Cookie / storage name Provider Purpose Duration
hyranse_consent Hyranse Stores your cookie preference choice (local storage and cookie) 12 months
WordPress session cookies Hyranse Maintains admin or logged-in session where applicable Session
__cf_bm Cloudflare Load-balancing and bot protection 30 minutes

b) Analytics cookies (consent required)

These help us understand how visitors interact with the Website. They are loaded only if you accept analytics cookies.

Cookie name Provider Purpose Duration
_ga, _ga_* Google Analytics Distinguishes users and counts visits (if enabled) Up to 24 months
_gid Google Analytics Stores and counts page views (if enabled) 24 hours
mp_* Mixpanel Usage analytics and product events (if enabled) Up to 12 months

c) Marketing cookies (consent required)

These are used to measure advertising effectiveness and retargeting. They are loaded only if you accept marketing cookies and only when configured on our site.

Cookie name Provider Purpose Duration
_fbp, _fbc Meta Platforms Advertising measurement and retargeting (if enabled) Up to 3 months
_gcl_au Google Ads Conversion tracking for advertising (if enabled) 90 days

5. How we use cookie data

We use the information collected by cookies to:

  • Ensure the technical operation, security, and stability of the Website (necessary);
  • Remember your cookie preferences (necessary);
  • Understand how visitors use our services and improve the user experience (analytics, with consent);
  • Measure the effectiveness of advertising campaigns (marketing, with consent).

We do not sell your personal data.

6. Third-party cookies and data sharing

Some cookies are placed by third-party service providers we engage. Where we use third-party services, they may act as processors on our behalf:

Provider Category Privacy policy
Google (Analytics, Ads) Analytics / Marketing policies.google.com/privacy
Mixpanel Analytics mixpanel.com/legal/privacy-policy
Meta Platforms (Pixel) Marketing facebook.com/privacy/policy
Cloudflare Necessary cloudflare.com/privacypolicy

7. International data transfers

Some of our analytics and marketing providers process data outside the European Economic Area (EEA) and the United Kingdom (for example, in the United States). We transfer personal data outside the EEA/UK only under appropriate safeguards, such as Standard Contractual Clauses (SCCs) approved by the European Commission, supplemented where required by additional measures.

8. How to control cookies — your choices

Via our cookie banner. When you first visit the Website, a banner lets you choose to Accept all, Reject all, or Customise your preferences.

Changing your choice later. Click the "Cookie settings" button in the website footer.

Via your browser. Most browsers let you block or delete cookies. Disabling strictly necessary cookies may prevent parts of the Website from functioning correctly.

Withdrawing consent. You may withdraw your consent for analytics and marketing cookies at any time, with effect for the future (GDPR Art. 7(3)).

9. Your data protection rights

Under the GDPR you have the right to access, rectification, erasure, restriction, portability, object to processing, withdraw consent, and lodge a complaint with a supervisory authority. To exercise these rights, contact us using the details above. We will respond within one month, as required by GDPR Art. 12.

10. Changes to this policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated effective date. Where required by law, we will seek your consent again.

11. Contact us

Artashes Stepanyan Individual Entrepreneur (trading as Hyranse)

Country of establishment: Republic of Armenia

Email: support@hyranse.com

Website: https://hyranse.com

If you are not satisfied with our response, you may lodge a complaint with the UK Information Commissioner's Office (ico.org.uk) or your local data protection authority.

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© 2026 Hyranse. All rights reserved.

We use cookies

We use strictly necessary cookies to run the site, and optional analytics and marketing cookies with your consent. Read our Cookie Policy.

Cookie preferences

Choose which optional cookies we may use. Strictly necessary cookies are always on.

Strictly necessary Required for security, consent storage, and core site features.
Analytics Help us understand how the site is used (Google Analytics, Mixpanel).
Marketing Measure ads and show relevant campaigns.